HOUSE OF PROPER - STYLING + CREATIVE SERVICES TORONTO
HOUSE OF PROPER - STYLING + CREATIVE SERVICES TORONTO
DISPLAY + VISUAL STYLING  |  TORONTO

 

- HOUSE OF PROPER -
I founded HOUSE OF PROPER to provide visual styling services for people who appreciate thoughtful + purposeful design - also to tell visual stories depicting the relationships between objects + how they relate to one another to deliver one message, and the style and detail for permanent {home/living/lifestyle} and temporary {store display/holiday/promotional/staging/events} goals.

 

S T Y L I N G

// PROP + OBJECT // STILL-LIFE // OFF-FIGURE //

 

- for -

 

photography

{lifestyle, brand, look + feel, product, catalogue, editorial},

 

interiors, vignettes + roomset

{styling home accessories, surface styling - bookshelves, built-ins, coffee table, etc - private collections, objects of interest to an individual and/or family through out their space, their home, office, showroom for long lasting living and temporary, staging purposes}

 

events

{boutique weddings, special gatherings + celebrations, tablescapes, food + beverage bars, display + exhibit}

 

set styling

{commercials, pr events, product launch, fashion/art shows}

 

tabletop styling + décor

{prop styled tabletop surfaces for celebrations, holiday, events, product, photography}

 

display + exhibit

{trade show, booth display, window dressing/merchandising, retail display}

 

window display

{retail, corporate, private home}

 

holiday styling

{custom displays for entertaining personally and/or professionally}

 

special projects

the sky is limitless, that in mind, we’re happy to exercise our creative muscles in application to a myriad of projects

 

ADDITIONAL CREATIVE SERVICES - coming soon! brand conception + invention + identification {for entrepreneur + small businesses}; gifted; search + source services; personal shopping

 

- how -

 

WORLDWIDE

need visual styling or conceptual design services? let's do it! we can create online project plans that often include visuals, {example: moodboards}, production suggestions and sourcing recommendations that you can implement yourself - all custom to your project + unique to you

 

PROCESS

each project package is fully customizable, a concept consult is step one, online or in person, to discuss desired vision, expectations, timeline, and deliverables.

 

PRICING

pricing is project based, every clients’ needs + projects complexity is different - please ask for an estimate!

 

CREATIVE SERVICE PACKAGES {comprehensive coming soon!}

 

pinch hitters for DIY's {do it yourself}

happy to offer pinch hitting services - beginning, middle or end of a project you are/will be instrumenting yourself, let me step in.. then out! {party direction, styled/lifestyle photo shoots, creative development, sourcing, etc.}

 

 

 

 

 

 

 

 

 

 

 

 

VISIONING
MOOD BOARDS
CONCEPT CREATION
IDEA GENERATION
VISUAL STYLING
INTERIORS
VISUAL MERCHANDISING
DISPLAY + EXHIBIT

BRAND + LIFESTYLE 
PRESENTATION + LAYOUT
REALIZING YOUR VISION / MESSAGE THROUGH VISUAL CONTENT
VISUAL STYLING  |  STATIONARY, INVITATIONS, LOGO, IDENTITY + BRAND KIT CONCEPT + CREATION, LOGO DESIGN, WEBSITE REFRESH

 

 

 

 

 

 

IDEAS   |  WHAT IS YOUR PROJECT, YOUR GOAL AT HAND? CONCEPT CREATION + MOOD BOARDS

 

 

 

 

 

 

 

 

PROP + VISUAL

 

 

PROPPING + DISPLAY   |   STYLING PROPS FOR PHOTOGRAPHY, CATALOGUE, LIFESTYLE PHOTOSHOOTS, TEMPORARY PROJECTS

 

 

 

 

 

 

 

 

EVENTS   |   STYLING + DESIGNING PARTY THEMES, DISPLAY, CONCEPTS FOR CELEBRATIONS + BOUTIQUE WEDDINGS 

 

 

 

INTERIORS   |   STYLING EXISTING HOME ACCESSORIES + SOURCING NEW - FINISHING TOUCHES FOR RESIDENTIAL HOMES, PRIVATE SPACES + STAGING

 

PRE-STYLED + A LA CARTE  |  'GIFTED' IS A CUSTOM GIFT GIVING SERVICES - LAUNCHING SOON!

 

 

 

 

 

 

PERSONAL SHOPPING  |  NEED A SPECIAL GIFT? HAVE A LIST, NEED IDEAS TO MAKE ON?

 

 

 

 

 

 

 

 

ONE STOP SHOPPING + CUSTOM GIFTING SERVICES

 

PROP/DECOR SOURCING + RENTAL  |  FOR BOUTIQUE EVENTS + WEDDINGS, SOIREES + PRIVATE PARTIES, PHOTOGRAPHY + LIFESTYLE PHOTOSHOOTS, SPECIAL PROJECTSSOIRCd

 

 

 

 

 

 

A RENTAL COLLECTION OF DECORATIVE ACCESSORIES + FURNITURE

 

 

EST. 2011

HOUSE OF PROPER
DECOR + PROPS / ACCESSORY STYLING 
CREATIVE SERVICES

TORONTO + OAKVILLE + HAMILTON

HOW
WE WORK WITH BOUTIQUE WHOLESALERS SPECIALIZING IN UNIQUE ACCESSORIES TO DECORATE YOUR HOME, ELEVATE YOUR ENTERTAINING, AND PROVIDE CLEVER DESIGNER STATIONARY
preserved boxwood topiaries, aged oversized urns, antique wood pedastle columns, mercury glass votives, one-of-a-kind decorative items for wish trees are some of what you can expect from house of proper

 

Screen Shot 2021-12-19 at 9.53_edited.jpg
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A PROPER COLLECTION OF
DECORATIVE ACCESSORIES 

{

STYLING PROPS FOR PHOTOGRAPHY, CATALOGUE, LIFESTYLE PHOTO SHOOTS, TEMPORARY PROJECTS, PROP SOURCING + PROP RENTAL

 

 

 

 

 

 

 

 

STYLING + DESIGNING PARTY THEMES, DISPLAY, CONCEPTS FOR CELEBRATIONS + BOUTIQUE WEDDINGS 

 

 

 

PROPPING + DISPLAY 

PARTIES

 

 

 

 

 

STYLING

 

INTERIORS 

 

 

 

 

 

STYLING EXISTING HOME ACCESSORIES + SOURCING
NEW - FINISHING TOUCHES 
FOR RESIDENTIAL HOMES, PRIVATE SPACES + STAGING

 

{

CREATIVE SERVICES

 

GRAPHICS + LOGO

STATIONARY, INVITATIONS, IDENTITY + BRAND KIT CONCEPT + CREATION, LOGO DESIGN, WEBSITE REFRESH
      

PERSONAL SHOPPING 

 

 

 

'PROPERparcel' CUSTOM GIFT GIVING SERVICES - LAUNCHING SOON!
NEED A SPECIAL GIFT? HAVE A LIST, NEED IDEAS TO MAKE ONE? 

 

 

IDEAS 

 

 

 

WHAT IS YOUR PROJECT, YOUR GOAL AT HAND?
CONCEPT CREATION + MOOD BOARDS

 

 

 

 

 

 

 

 

PROP + DISPLAY 

STYLING PROPS FOR PHOTOGRAPHY, CATALOGUE, LIFESTYLE PHOTO SHOOTS,
TEMPORARY PROJECTS, PROP SOURCING 
+ PROP RENTAL

 

 

 

 

 

 

 

 

PARTIES

 

 

 

 

 

STYLING + DESIGNING PARTY THEMES, DISPLAY, CONCEPTS FOR CELEBRATIONS + WEDDINGS 

 

 

 

INTERIORS 

 

 

 

 

 

STYLING EXISTING HOME ACCESSORIES + SOURCING
NEW - FINISHING TOUCHES 
FOR RESIDENTIAL HOMES, PRIVATE SPACES + STAGING

 

GRAPHICS + LOGO

STATIONARY, INVITATIONS, IDENTITY + BRAND KIT CONCEPT, CREATION + STYLING
      

PERSONAL SHOPPING 

 

 

 

NEED A SPECIAL GIFT? HAVE A LIST, 
NEED IDEAS TO MAKE ONE? 

 

 

IDEAS 

 

 

 

WHAT IS YOUR PROJECT, YOUR GOAL AT HAND?
CONCEPT CREATION + MOOD BOARDS

 

 

 

 

 

 

 

 

EST. 2011

HOUSE OF PROPER
DECOR + PROPS / ACCESSORY STYLING 
CREATIVE SERVICES

TORONTO + OAKVILLE + HAMILTON

A PROPER COLLECTION OF
DECORATIVE ACCESSORIES 

PROPSTORIES 

  

ON THE MAP

born + grew up in toronto for a dozen years, grew some more through teens and early adult-hood living on the east coast of the us {connecticut, new jersey, new york state + city} and have been back in toronto for a few more years now.

- background -

my background is styling, trend forecasting with a focus on interiors, antique furniture + objects - with a degree from the fashion institute in nyc and certified by the wpic, i have worked with the toronto star, and a commercial interior design firm in downtown toronto - and most recent a visual merchandising/display + creative director for Winterberry Lane in Oakville

 

 

 

OBJECTS.
objects! of interest, of curiosity, of meaning, of memory, of history, of shape, of texture, of weight, of colour, of symbol - whether working to feature one object, a collection of many or a visual relationship between a few, conceptualizing, sourcing, propping a scene for photography, lifestyle photoshoots, catalogue, editorial, product, retail window display, visual merchandising, interiors + roomset, event display + decor - it's all about communicating a massage, a story, an experience - thus a memory.

 

OBJECTS OF INTEREST

emotion by memory one feels when looking, or holding an object

 

OBJECTS, PERSONIFIED

personificates inanimate objects; idle things by arranging

 

OBJECTS IN RELATION

from one object to another, when compiling the arrangement + styling, thoughts are on lighting, texture, weight, balance, layers, shape; colour

 

 

 

WHY OBJECTS?

 

BEDROOMS..
moved around a lot, especially as a tween + teen, the constant in addition to my parents + brother, were my things, the things that moved with me from house to house, that i could set-up the same in each bedroom. they were and still are! a source of comfort, understanding, - home.

 

ANTIQUES!
my grandmother is an antique collector, changing slightly throughout the years from one category to another, with the residing miniatures + childrens toy collection. i have been a partner in 'antique show' crime with my grandmother! setting-up tabletop displays of her collection, often the youngest object dating early 1900’s.

 

my grandma has a wonderful childlike side that comes out when surrounded by her collection of antique childrens toys, and miniature metal stoves for doll houses, and miniature 100+ year old butcher shop display - that has definitely carried through because so many parts of her collection have such personality on their own, then emphasized when my grandma would display and tell the history of her many objects.

 

all this? not possible without the support of my husband - who is in the banking profession by day, and the woodworking + fabrication world by night!

 

            

    

GATHERINGS + SOIREES

ANNOUNCEMENTS

ANNIVERSARIES

HOLIDAY

WEDDINGS + ENGAGEMENT

ENGAGEMENT PARTIES

BRIDAL SHOWERS

STYLED PHOTO SHOOTS

PERSONALS

I HAVE BEEN PROP STYLING MY WHOLE LIFE!

AS A CHILD MY FAMILY MOVED OFTEN, NO MATTER WHICH TOWN WE LIVED I ALWAYS HAD MY COLLECTED OBJECTS BOTH SENTIMENTAL + OF THE MOMENT, THAT I COULD SET-UP + DISPLAY TO FEEL LIKE HOME. I'VE ALSO BEEN MY GRANDMOTHERS 'HELPER' AT ANTIQUE SHOWS + MARKETS SINCE I WAS 7! EACH SHOW HAVING A SLIGHTLY DIFFERENT FOCUS (MINIATURES, CHILDRENS TOYS, ETC) WE HAD CERTAIN PROPS FOR CERTAIN SHOWS (ANTIQUE WOOD RACKS, MINIATURE LADDERS, METAL HAT STANDS, RISERS - MY FATHER USED TO MAKE CUSTOM PROPS FOR OUR TABLE TOP DISPLAYS!

 

all my services are about my clients - who they are, how they want to epxress themselves whether through home decor, special event or photo shoot, or sourcing a special object, piece of furniture pr gift!

 

i ask questions to determine their style, needs, wants, and manifest through a special event, styling a home with accessories + objects of interest that represent the person/family, or using my resources to find the perfect antique bookcase from france,

 

HI THERE!

thank you for your interest, I am Sarah Lindsay, creator of HOUSE OF PROPER, offering visual styling + design services in Toronto + GTA.

 

ONLINE
working with people online to develop creative concepts, a vison for their event or project, spark ideas with custom

    

AT RANDOM
 
-COUP DE COUEUR